tpride

iSeries - Take Control

CD + hands on creative 

Global Campaign, B2C, B2B, B2E
Regional TikTok, LinkedIn + Facebook Social Films
Digital Retargeting, eCommeerce CRM,
Trade Toolkits
FB Instant Experiences 
Personalised Landing Experiences

Results
Most successful social campaign KM has ever run (stats are none public) 

 

To launch the new Konica Minolta iSeries bizhub we wanted to show customers we understand their problems and that the iSeries is here to help.

In the ‘new normal’ of the post-Covid hybrid workplace, it’s very easy to panic or feel stressed. Starting with the proposition of ‘Free your business to work how you want’, we created five light-hearted films that resonated with real SMB workers’ fears, but in an overly-dramatic way – using humour to show that bizhub iSeries can help.